Launched in Copenhagen in 2012, RAINS was established as a contemporary rainwear brand, mixing the traditional design of the raincoat with modernist style. In a city that experiences 121 rainy days per year, the Danish label combines modern city life and all its diversity and colourfulness with the need for practical outerwear. Function and style are what it's all about, and finding a positive way to embrace the outdoors with all the unpredictability of the weather in everyday life is the motivation behind all the brand's designs. In their 9 year lifespan, Rains have are known across the globe, and can be found in wardrobes everywhere. Through this established position in the outerwear market, they now collaborate with some of the biggest brands on the globe.